How did you get into the industry?
I started successfully selling gutters, windows and roofing and was quickly promoted to sales manager and building a $10 million home improvement company before starting PIC Home Pros in 2014. In 2018, we created the Amazing Baths brand (Bath Flip) and focused primarily on bathroom remodeling. Driven by my passion for customer satisfaction and setting clear expectations, Bath Flip was born. Our mission is simple yet powerful – to offer quality products at competitive prices, while ensuring that the job is completed swiftly.
What’s New in the Business or in the Franchise Model?
Our commitment to speed and convenience to our customers every day. We offer the quickest turn-around time in the industry. With our model, we can design a bath today and install it the next day or within a week. We strive to eliminate the common headaches associated with hiring a typical bath remodeling company. Our aim is to provide a fast, convenient, and reliable way to remodel a bathroom using quality products at affordable prices.
Where do you See Opportunities or Challenges for the Franchise/Business Moving Forward?
Most of our competitors are less reliable, do not set clear expectations and will procure materials on a per-job basis, resulting in a typical wait time of six months or longer. Additionally, this timeframe is always uncertain and changing, leaving homeowners feeling frustrated and powerless. We knew deep down there had to be a better way. Although our success is based on impressive logistics, and installation management efficiency, our underlying opportunity and advantage is a coherent and innovative model that focuses on offering low prices with the quickest turn-around time in the industry.
What is your Goal for the Business Moving Forward?
Bath Flip strives to eliminate the common headaches associated with hiring a typical bath remodeling company. Our aim is to provide a fast, convenient, and reliable way to remodel a bathroom using quality products at affordable prices.
Our strategy is to offer an easy “in the box” solution of high-quality and affordable products utilizing a virtual warehouse speed flow system that ensures consistency and predictability. This streamlined process eliminates common inconsistencies, mistakes and delays which will allow us to deliver a revolutionary hassle-free service to our valued customers.
Talk to us About Training and Support, How Do You Deliver?
We offer a tremendous amount of support and training with our Buy Now system that focuses on marketing, product training, lead generation and appointment setting, the in-home design and closing system, and our speed flow fulfillment system to process and complete the job quickly. We deliver the training at our corporate headquarters, onsite and using a zoom interface. We offer monthly training calls and quarterly visits to keep franchisees focused and on target.
Your most difficult moment at the Franchise Business?
Bath Flip has revolutionized the industry by introducing an innovative next-day service, setting unprecedented standards. Our groundbreaking approach has transformed the remodeling landscape, making it more accessible, reliable, and efficient than ever before. There is a constant challenge of getting everyone aligned, trained, and focused on one coherent way of competing in the marketplace and dominating that position.
Define your Franchise Model:
A. Training and Support Model?
Our comprehensive training and support model comprises four essential components. The first component is Pre-training, which typically takes place after the individual has signed the franchise agreement and continues until they attend the formal training class. During this phase, a comprehensive ‘pre-training manual’ is provided, encompassing To-Do Lists, Study Guides, and Vocabulary. The topics covered in this manual range from setting up your DBA to obtaining Business Cards, placing ads to hire your first employees, product introduction, and even assisting with the identification, design, and build-out of real estate if necessary. Pre-training serves as a guiding hand from the franchisor, ensuring that you take your initial steps towards achieving success.
The second phase of our comprehensive training program takes place at our corporate office. This formal training session typically spans a full week and covers all the fundamental aspects of our franchise, including marketing, sales, production, and finance. It can be an intense experience, with long days and a wealth of information to absorb. Additionally, this training includes hands-on product training and experience in the field, working alongside our experienced franchise operators.
Following the completion of the corporate training class, you will enter the third phase of our training program: Post Training Field Support. During this phase, you will receive ongoing guidance and support through daily calls with a designated franchisor expert. These calls serve as a platform for addressing any questions or concerns you may have during the initial months of your franchise journey. Furthermore, we provide scheduled on-site training days to offer full product understanding, sales, marketing, and production assistance until you feel comfortable and confident in the processes.
The final part of our training program is what we refer to as ‘ongoing training’. As the franchisor, we are committed to continuously improving our business model and staying ahead of the curve. Therefore, we offer monthly and quarterly training summits and educational seminars to ensure that all franchisees are up to date with the latest programs, system enhancements, and innovative processes. This ongoing training allows us to maintain the highest standards and deliver on our promise to our valued customers.
In summary, our training program is designed to equip you with the knowledge and skills necessary to succeed as a franchisee. From the intensive corporate training to the ongoing support and continuous learning opportunities, we are dedicated to your success every step of the way.
B. Day in the life of a Franchisee?
Owning a Bath Flip franchise will revolutionize your life. No longer will you be confined to working for someone else, mindlessly clocking in and out, and enduring the monotonous daily grind. As a franchise owner, your new venture will demand a significant amount of your time, dedication, and energy initially. However, as you establish your team using our proven franchise model, you will effortlessly create ample free time for yourself.
As a Bath Flip franchise owner, you will have the privilege of leveraging our successful resources and models to construct a business that allows you to work smarter, not harder. A typical day in the life of a franchise owner at Bath Flip is both challenging and exhilarating, with the unwavering support of our corporate team handling all operational aspects while you focus on expanding your business. Moreover, we guarantee a swift setup process, ensuring you swiftly embark on the journey of building a business that fills you with pride.
What does Your Franchisee Do in the Business Every Day?
Typical Day of Franchisee:
· Check email/messaging system
· Check daily sales and production metrics
· Check customer issues and delegate
· Daily huddle with manager(s)
· Check sales/marketing daily initiatives
· Networking and follow up opportunities
Who is the Ideal Franchise Candidate?
Someone who’s smart and driven, who can afford the initial investment required to get the business off the ground, who will be a good cultural fit and whose personal values align with your brand’s core values and mission. Someone who understands discipline, conditioning and directing traffic for the organization.
Success Stories and Failures with Franchisees?
Bath Flip NH will finish 2023 with $14 million in revenue at a 60% gross profit margin and 35% close ratio.
What Goals Do You Have for the Franchise Model in the Future?
To provide more support and opportunities for our franchisees through the way of additional revenue streams including hot water heater sales, window replacements and more. Also, to build better AI technology to assist with our promise to deliver exceptional service.
For more information on the Bath Flip Franchise System, visit the corporate site: https://bathflipfranchise.com/